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Home - Key
Questions - Fixed Networks: Section
1 - Question 7
Section 1: Questions regarding the
incumbent telecoms companies and the new facilities-based operators
Question 7: Will capital markets continue to
give new telecoms operators preferential support?
Another crucial determinant of the dynamics of the new telecoms industry
is the role played by capital markets and in particular stock markets. An
important chain of causation that has had a crucial impact on the successful
entry of the new operators has worked in the following way (to put it rather
crudely):
- new operators purchase the latest technologies from specialist
technology suppliers, installing state-of-the-art networks...

- simultaneously, there is an explosion in demand for data
communications driven by take-up of the internet and data communications more
generally...

- financial analysts forecast the future earnings of new operators
based on factors such as market size, addressable markets, expected market
share, their technological advantage vis à vis incumbents
constrained by legacy systems as well as large, bureaucratic and unwieldy
corporate organisations...

- as a result of the upbeat earnings forecasts of the favoured
companies financial analysts give buy recommendations...

- the share price of these operators soars against the background of
unprecedented bull stock markets in the US and Europe...

- the market capitalisation of these new operators also soars...

- this gives them the purchasing power, based on the rapid appreciation
of the value of their paper (shares), to accumulate through
acquisition and new investment additional network assets, sales capacities,
human resources, rights of way, brand-names and customers...

- they then gain advantages of economies of scale and economies of
scope(1)...

- this further enhances their competitiveness by lowering their cost
structure...

- encouraging financial analysts to become even more bullish about
their future prospects...

- reinforcing a continuation of the whole (virtuous or vicious,
depending on whose viewpoint is being examined) cycle.
(1) Economies of scope
exist when a firm is able to sell two or more products or services more cheaply
together than if they were sold separately. It is economies of scope that lie
behind the preference of most large telecoms companies to sell
packages of services such as local, long distance and international
calls, mobile and internet access.
It is precisely this logic which has underpinned the
performance of the most successful new operators, such as MCI WorldCom, which
many financial analysts have branded a must-own stock.
But will this logic continue to function in this way,
benefiting the new operators? It is possible to think of several reasons why
this logical path may be broken (although how likely it is that the
circumstances underlying these reasons will occur in reality is another story):
- The bull in the US and Europe may turn into a
bear, just as the bubble economy burst in Japan in
1990.
- The supply of broadband capacity may grow more rapidly than demand
and the elasticity of demand may not be sufficiently high, leading to lower
profit margins and earnings growth for network operators.
- Newer telecoms operators may emerge, taking advantage of newer
technologies from specialist technology suppliers which leaves the new
operators with legacy systems of their own (despite their attempts to
future proof their networks by building in unused capacity).
- The new operators may find that their reliance on specialist
technology suppliers, and their failure to build internal R&D competencies,
is misjudged leading to the R&D-focused incumbents establishing a
technology-led competitive advantage.
- While reasons 1 to 4 may apply to the new operators category as a
whole, the fortunes of individual new operators may be affected by reasons such
as backing the wrong technologies (discussed in
Question 5).
If you wish to express your views on questions such as these go to the
Workshop (Area 1). To
compare your visions with those of others go to Vision Check.
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