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Home - Key
Questions - Fixed Networks: Section
1 - Question 2
Section 1: Questions regarding the
incumbent telecoms companies and the new facilities-based operators
Question 2: How will the fortunes of both incumbents
and new facilities-based operators be affected by a capacity glut?
Why have the share prices of operators such as MCI WorldCom, Qwest,
Global Crossing, Level 3, COLT, Energis, Vodafone and Mannesmann risen so much
over the last few years?
The main reason given by the telecoms companies, financial analysts and
journalists has been the explosive demand for data communications largely
driven by the internet. This demand, it is argued, has placed a premium on the
assets of those telecoms companies that are able to carry and connect the data
that is the lifeblood of the internet. Although many of the new operators are
still making losses as a result of the costs of constructing their networks,
the price of their shares has risen dramatically. Driving this increase has
been the expectation that their future earnings and profitability will be high
enough to justify current share values due to the anticipated demand generated
by the internet.
For example, at a recent conference an MCI WorldCom executive noted that
it was only in 1994 that the advent of web browsers unleashed the World Wide
Web. In 2000 there were an estimated 163 million users of the web. Demand for
internet bandwidth doubles every three to four months. The speaker concluded
that the lack of available bandwidth is one of the key factors driving
WorldComs business strategy today.
But is the argument purporting to explain the share price rise
correct?
At the very least it can be said that any argument about company worth
which is based on an examination only of the demand side, while ignoring the
supply side, must be incorrect. While there may indeed be an explosion in
demand for broadband capacity it is also necessary to analyse what will happen
to the supply side. In order to assess the operators' future earnings and
profits one essential question is whether demand for broadband capacity will
grow faster than supply or vice versa.
The supply of broadband capacity will increase in the future for two
related reasons. Firstly, investment in additions to broadband capacity is
increasing rapidly, fuelled by support from capital markets. Secondly, rapid
and radical technological change, particularly in the area of optical
communications, is fast increasing the capacity of both existing and new
networks. For example, at the beginning of 2000 Lucent's Bell Labs was able to
send 1.6 trillion bits (terabits) of information through a single optical fibre
using a technology called dense wavelength division multiplexing (DWDM). This
technology uses different wavelengths, represented by different colours, to
send many signals simultaneously through the same optical fibre. This is enough
for 25 million conversations or 200,000 video signals and one cable may contain
a dozen such fibres.
To make matters worse for the future earnings and profits of the new
operators, the equivalent of the famous Moores Law in semiconductors
which states that the transistor density on a silicon chip will double
each year is also operating in the area of telecoms networks. For
example, due to the technological change referred to, the carrying capacity of
optical fibre is doubling each 12 months and that of wireless channels every 9
months.
What are the earnings and profitability implications of the explosion
in demand for data communications, on the one hand, and the rapid increase in
the supply of capacity on the other?
In order to understand what will happen to total revenues two different
effects must be distinguished. The first relates to the increase in demand and
supply and to which of these is growing more rapidly. If supply is increasing
faster than demand (technically, the supply curve is shifting more than the
demand curve) then the price of capacity will be falling. The second effect
relates to the responsiveness of demand to changes in price (technically, the
elasticity of demand). If demand is very responsive to a change in price (i.e.
there is a high price elasticity) then, all else being equal, a fall in the
price of capacity will lead to an increase in demand. This implies that the
total revenue of all the operators will increase even if the price of capacity
falls. For example, if, as a result of falling broadband prices, it becomes
cheaper to run video-enabled web sites there may be a significant increase in
demand for these. In turn this will generate a futher increase in the demand
for broadband capacity.
But what are the implications for the earnings and profitability of
individual operators?
Assuming that, as a result of the high price elasticity of demand, the
total revenue of all operators rises as the price of capacity falls, we still
need to know how this revenue will be shared amongst the telecoms operators.
Essentially, this will be determined by the competitiveness and success of each
player. In order to calculate the earnings and profitability of the individual
operators we need to deduct their costs from their revenues. Obviously, the
fact that total revenue for all operators is increasing is no guarantee that
the earnings and profitability of any particular operator will rise.
But what is actually happening to demand and supply and how elastic
is the demand for capacity?
Unfortunately, there is no consensus regarding the answer to these
questions. On the one extreme, there is the 'capacity shortage school' arguing
that over the next few years increases in demand will outstrip increases in
supply and that the high price elasticity of demand for capacity will create
significant opportunities for efficient operators. This will be accompanied by
rising earnings and profits thus justifying sharp increases in their share
prices.
At the other extreme is the 'capacity glut school', arguing that supply
will outstrip demand and that the price elasticity of demand will be
insufficient to generate greater total revenue for all operators. This school,
accordingly, is more pessimistic about future earnings and profitability.
In the middle is the 'pendulum school' arguing that demand and supply
will interact so that overshooting occurs, i.e. excessive demand will lead to
excessive supply that in turn, via capacity price falls, will again result in
excessive demand, and so on.
The problem is that the effects hypothesised by each of these schools
lie in the future and there is significant uncertainty regarding what the
precise effects will be. Under these conditions of uncertainty there is
interpretive ambiguity regarding what will happen next; precisely the situation
in which people will construct different visions of the future.
For more details on visions and uncertainty see
Defining Visions. If you wish to express your
views on questions such as these go to the Workshop
(Area 1). To compare your visions with those of
others go to Vision Check.
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